The wild Atlantic Salmon (salmo salar) meaning, "The Leaper", was named and described scientifically In 1758 by Swedish Taxonomist and Botanist Corolus Linnaeus. The Atlantic Salmon are born in the freshwater rivers and undergo many changes during their lifespan.

With the young remaining in the fresh water for two to three years before undergoing a springtime change, transforming from parr into smolt at approximately 15 cm in length, and then beginning to leave the freshwater rivers and traveling to the saltwater ocean feeding grounds. Atlantic Salmon from both sides of the Atlantic rendezvous in the water off Greenland.

After one or more years at sea, the Atlantic Salmon travel in an extraordinary journey that may span more than 4,000 km of open ocean, to return to the rivers, and the location where they were born.

In Canada, Atlantic Salmon spawn in October and November. The ability of salmon to jump falls and other obstacles in the river to reach spawning grounds has been a wonder for centuries.

The Atlantic Salmon has become an international symbol of wilderness and healthy rivers. Crowned "The King of the Fresh Water Fish" by Izaak Walton in his 17th century classic The Complete Angler, it has always lived up to its expectations.

The pursuit of the Atlantic Salmon with rod and reel dates back to at least the 15th century and carries a rich tradition that is still maintained by most Atlantic Salmon anglers today.

On a fishing line, the Atlantic Salmon has few peers! It runs hard and fast, leaping clear of the water, offering the angler an unforgettable thrill. The Miramichi River in New Brunswick, Canada is the largest producer of Atlantic Salmon in the world and this species of fish remains the most sought-after by non-resident fishermen visiting New Brunswick each year.

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